2010 was a blend of the new, traditional and a well-loved classic, as Liverpool hosted the MOBO Awards 2010, held a grand outdoor celebration for the Lord Mayor’s Pageant and welcomed the return of the annual Mathew Street Festival.


Liverpool hosted the annual MOBO Awards in October 2010 at the Echo Arena. This was the first time the event was held in Liverpool, and only the second time the ceremony had been held anywhere outside of London. Founded in 1996 by Kanya King, MBE, MOBO has grown to become Europe’s leading black music brand – celebrating diverse music genres by honouring established and up-and-coming artists. The MOBOs also holds the distinction of being one of the world’s most televised black music awards shows, reaching millions around the globe.

MOBO Founder and CEO Kanya King said, “We are all very excited about celebrating MOBO’s 15th birthday in Liverpool and bringing the Awards to this vibrant city recognised for its outstanding contribution to music, culture and creativity.”

Hosted by Alesha Dixon and Reggie Yates, the star-studded show included performances from JLS, Travie McCoy, Mark Ronson, N-Dubz, Jay Sean and Nelly, with an exclusive grand finale by Tinchy Stryder; and a little help from friends Tinie Tempah, Professor Green, Devlin and Giggs.

Lord Mayor’s Pageant

In June 2010, a celebration of colour and creativity took the streets for Liverpool’s Lord Mayor’s Pageant. The environmentally-friendly event included an array of pedestrian, pedalled and pushed performances to promote the city’s year of Health and Wellbeing. All structures involved innovative designs to further the message of pedal power and green energy.

1,300 participants creatively responded to the theme ‘Healthy Mind: Healthy Body’ through an assortment of spectacular costumes, music, dance and entertainment which showcased the uniquely diverse communities that exist within our neighbourhoods. The parade and outdoor activities welcomed fun for all the family. 25,000 spectators enjoyed brass bands, comedy chefs, Tai Chi, snail racing and giant juggling!

The celebrations took place throughout the City Centre and involved 63 Community Groups, 40 local and national artists and organisations, and key partnerships such as; Movema, Hope St, Brouhaha, Kinetika, Walk the Plank, Barracudas. The Pageant engaged the community through workshops, competitions, costume-making and apprenticeships – participants were involved in various ways; whether musically, design-based, art or production.

Image Credit: John Bradley

Mathew Street Festival

In August 2010, Mathew Street Festival celebrated its 18th birthday with a spectacular weekend of music and performances across seven stages. Europe’s biggest free music festival also marked the Golden anniversary of the Beatles that year, as well as Live Aid’s 25th Anniversary and a special tribute to hosting the 2010 MOBO Awards.

Music fans heard every song on every Beatles album played live, back to back, for the first time in history. Across the bank holiday weekend, 300,000 people sang along to legends of Merseybeat, MOD, rock, soul, classics, international acts and local talent with Mathew Street Festival providing over 80 hours of live music across its outdoor stages and inside over 40 venues around the city.

Boomtown Rats, to Bay City Rollers, Connie Lush and more than 100 Liverpool-based bands, as well as international acts from every part of the globe, including; USA, Brazil, Argentina, Japan, Russia covering hits from all time greats and modern chart toppers – truly showcased the city as it bidded to become the UK’s first UNESCO City of Music.

Image Credit: Rept0n1x